Passcard in the United States
Passcard in the United StatesBakery loyalty card for customers who stop by every week
Short answer: A bakery loyalty card rewards customers for every visit with a free loaf or pastry once the card is full, and with Passcard it lives in Apple Wallet or Google Wallet. Customers scan a QR code at the counter, and you add a stamp with one scan at each purchase.
Create your cardEveryone likes fresh bread, but the next bakery is a short walk away
Bakery customers are frequent and loyal to a habit more than to a name. They stop where it is easy, and a small purchase does not leave room for a big discount.
A loyalty card gives you a way to reward that habit without cutting prices. A free pastry after a series of visits costs little, and it gives customers a reason to choose your counter on the way to work.
How a bakery loyalty card works with Passcard
1
Create your card
Your logo, your colors, your reward and the number of boxes. It takes a few minutes in your browser.
2
Show the QR code
Put it on the counter or next to the till. Customers scan it with their phone camera while they wait, and the card is added to Apple Wallet or Google Wallet.
3
Stamp each purchase
Scan the customer's card from your Passcard account. The stamp appears on their phone at once, and the reward unlocks by itself when the card is full.
How many stamps should a bakery card have?
We recommend 10 boxes. Bakery visits are frequent, so ten boxes fill within a few weeks for a regular customer, which keeps the card exciting and the reward close.
Reward ideas for a bakery
A reward that costs you little and that customers talk about:
- A free pastry on the 10th visit
- A free loaf of the week on the 10th visit
- A free coffee with any pastry, every 5th visit
- A free box of treats for the 10th visit before a weekend
Built for bakeries in the United States
Passcard suits a neighborhood bakery in Chicago, a sourdough bakery in Portland and a pastry shop in Brooklyn, and any counter where customers return several times a week.
Bakery loyalty card pricing in the United States
Passcard is one plan for every business: $29 a month, or $290 a year, before any sales tax. Prices are in US dollars. It includes unlimited customers and cards, so a busy morning does not change the price.
Frequently asked questions
What is the best loyalty card for a bakery?
One that is quick at the counter. With a card in Apple Wallet or Google Wallet, a stamp takes a single scan, so the queue keeps moving and customers still see their progress.
Do my customers need to download an app?
No. They scan your QR code and the card is added to Apple Wallet or Google Wallet, which are already on their phone.
How many stamps should a bakery loyalty card have?
We recommend 10 boxes. Customers come often, so the first reward arrives within a few weeks.
How do I add a stamp at a busy counter?
Scan the QR code on the customer's card from your Passcard account. The stamp appears on their phone right away, and a short pause between two stamps on the same card prevents double stamping by mistake.
Can I tell customers about a new product?
Yes. You can send a notification to the cards in your customers' wallets, for example for a seasonal bake, within the limits of your plan.
How much does a bakery loyalty card cost?
One plan, $29 a month or $290 a year, before any sales tax. It includes unlimited customers and cards. Your customers never pay.